Display in Style: Unique Exhibit Designs

Whether you will be participating in an industry tradeshow, a professional career fair, or a local sales event, you’ll want to put your best foot forward with your exhibition displays.  With many styles and types of exhibit available, you’ll never have to settle for a one-size-fits all display.  Instead, you can customize the way in which you market your organization while selecting an option that satisfies your unique needs.

One of the first decisions you’ll need to make when selecting your exhibition displays is size.  An ultra-portable option is to have a table-top display that folds or rolls down into a small base that will make traveling with it a cinch.  If you anticipate taking your exhibition displays on the road or in the air, this can be an attractive option, as it is lightweight and easy to carry.

When size is not of concern to you, consider free-standing exhibition displays.  Heavier and bulkier, these displays also show more prominently.  While they can break down or roll up in similar ways to table top designs, it is far more practical to use these types of displays only while at local events, or when you have the ability to ship your supplies ahead to a remote facility.

If you are seeking a more permanent type of exhibition display, you can find models that rely on structural systems that resemble mini-scaffolding.  Often utilized in three-panel displays, these systems are by far the bulkiest and least portable.  They are, however, very substantial and can best display your graphical designs.  With these models, be prepared to engage shipping and drayage companies for delivery and set-up; if you plan to set-up yourself, allow plenty of time.  These are a very practical option when you will have a larger amount of dedicated space and will be displaying for a longer amount of time.

Another design aspect to consider when selecting your exhibition displays is whether you want flat or curved panels.  This is often a matter of personal preference.  Consider the space you will be filling most commonly with your displays.  Also consider how many panels, in total, you will have.  This will enable you to visualize whether flat or curved panels will best show the story your organization seeks to tell.

Finally, remember that any exhibition displays you select are not only dependant upon structural style and type to lead to success for your organization, but also for how they are designed.  Remember to not overwhelm your intended audience with too much information in too little space.  Instead, choose key images and phrases that will sell your organization’s services, products and possibilities on your behalf.